Testimonials

Delighting clients is our passion.

Our work is designed to create longstanding relationships with clients. Here are what a few of them had to say. (We don’t like to brag on ourselves, but we’re happy to let our clients do it for us!)

I found out about Karen's work through Charlotte Mecklenburg Library. I had a special project and wanted to hire an outside firm to help. Due to her work with CML, I contacted Karen. She was responsive, offered great insight and had a strong copywriter that she worked with to help make the piece as concise and emotionally appealing as possible. The end project was professional and well-received by my CEO, Library staff and external stakeholders. It's a piece we'll be able to use for a while. Working with Karen was a pleasure!

—Kimberly Crowder; Director, Communications for Indianapolis Public Library

Karen was wonderful to work with in the creation of our new view book for Carolinas College of Health Sciences (CCHS). Her attention to detail was excellent and her eye for design exceptional. What I found most beneficial was how she listened to what we were looking for and so wonderfully captured the essence of our college.

—Hampton Hopkins, EdD; President, Carolinas College of Health Sciences

Over the past three years, Karen has been instrumental in creating and launching the Town of Harrisburg's brand identity. Her creative expertise and responsiveness to the town's input and needs has paved the way for a seamless partnership. Karen works with our staff at all levels of the organization and has coordinated with our vendors on execution and production of her designs. In all cases, she's represented town interests with the utmost professionalism. She's sensitive to budgetary requirements, proactive in seeking creative solutions and flexible to client input regarding design decisions. Karen has been and continues to be a critical member of our communications and marketing team, and I feel confident recommending her to future clients.

—Ann Gibson, Communications Specialist, Town of Harrisburg, NC

Karen did a great job designing our annual report, and working with our staff to bring a lot of disparate elements together to create one cohesive document. One board member said, ‘I think this digital annual report is one of the most attractive, focused and readable I have seen. The graphics, layout, pictures and text are superb, and most important, it is “on message.’ Congratulations to you and your colleagues for your work on the report, and to the whole staff for the work featured in the report.

—Cordelia Anderson, Director of Marketing & Communications, Charlotte Mecklenburg Library

I have worked extensively with Karen McElmoyle through our corporation’s rebranding process. Karen developed not only a new logo to represent the new era of our company, but also designed all of our stationary materials, website, and brochures to give our company the fresh perspective we were looking for. Her creativity is truly exceptional and she was a pleasure to work...

—Ashley Packard, former Marketing Specialist, Boomerang Design

I have had the pleasure of working with Karen for the past 6 years both as a client and as a colleague. I continue to be impressed with her ability to bring great concepts to life. Her designs are thoughtful, eye-catching and impactful. She has also been able to provide unique solutions to very challenging design request. She is a joy to work with!

—Stacie Lowry, VP, Client Services & Digital Operations, Tivoli Partners

Karen brought great success to our rebranding process. Although she has a very calm demeanor, we learned to greatly appreciate the passion and talent she brings. Through her exceptional graphic design and inspiring integrated identity work, she far exceeded our expectations.

—Rob Johnson, Principal, Boomerang Design

Karen’s professionalism as a creative advisor for our library's fundraising efforts has been unmatched. Developing Charlotte Mecklenburg Library's annual fund campaign message and accompanying inserts for the holiday giving season has set the pace for an exceptional year of fundraising. I appreciate her quick response to all of my inquiries, and look forward to our continued successful working relationship. I wholeheartedly endorse Karen as a marketing expert who employs a customer-focused approach tailored to an organization's unique needs.

—Michael Lambert, former Library Manager, Charlotte Mecklenburg Library

I have had the pleasure of working with Karen on several projects. She consistently provides creative designs that capture the essence of the product or service. I can always count on her to provide me with honest feedback and a willingness to listen. I highly recommend her work!

—Yvonne Levine, Principal and Marketing Strategist, YGL Enterprises, Inc.

I've had the pleasure of working with Karen for more than 15 years. Her designs are clean, elegant and strategically sound. She truly understands the magic of blending the message with the visuals to create great work for clients. Karen is especially gifted when it comes to branding. She designed Tivoli's logo, which instantly communicates who we are (partners working side-by-side, while paying homage to our Italian heritage). She's also a delight to work with—smart, flexible and fun!

—Lisa Bell, Owner and Creative Director, Tivoli Partners

Despite the number of designers soliciting work, good designers are hard to find. I'm glad to have found Karen. She has teriffic design sensibilities that are innate and then honed over years in the corporate/agency environment. She's a well-grounded professional. And she's intent on hitting her client's objectives rather than adhering to her own agenda, so the outcome is more certain to hit the mark. She's done great work for my company and I will use her services again without hesitation.

—Kevin Carlisle, Owner, Perfect Image

Karen has assisted us with conceptual ideas, design, initial implementation and quarterly production of our newsletter. Each quarter we receive outstanding reviews from employees, clients and others about the professionalism and quality of the newsletter. Karen is wonderful to work with and brings a passion for excellence to the project each time. She will keep you organized, on track and on budget.

—Tony Griffin, Vice President, Griffin Masonry, Inc.

Karen has great marketing insight and skills — especially with corporate identity and design work — to create solutions that are both meaningful and strategic.

—Mark Harrison, Principal, Opus 59 Creative Group

Not only did KM Design produce a striking image for my company, they also were easy to work with, innovative, responsive and imaginative. I cannot imagine working with another graphic design firm.

—Deborah Bosley, Principal, The Plain Language Group

Karen isn’t just creative, she’s smart. I would recommend her for just about any design or branding project and look forward to working with her in the future.

—Bob Davies, Principal and Marketing Strategist, candescence

Karen provided us with design services for a major re-branding of our logo and identity package. We could tell from our first meeting that she would be very easy to work with and we felt comfortable trusting her with such an important process. Karen really delved into the details to understand our business in order to produce the right image. The result was a beautiful, clean and fresh new logo and collateral that appropriately reflects what we do and will help us stand out from our competitors. I would recommend her work without hesitation to anyone looking for similar services!

—Erika Petty, former Director of Marketing, EnviroAssessments

Having worked with Karen on several occasions in the past on a project basis, she was the first one we turned to when we were looking for someone to come in and help us on a more continual basis. Karen is so pleasant and easy to work with. You give her a task and she sees it through and then some. She just gets it. She was very accommodating with her schedule at a time when our shop was crazy busy. She took it in stride and got the work done; everything from design and layout to preparing mechanicals to making change after tedious change. She is a true professional and worked great with our team to get the job done no matter what was asked of her. I don’t know what we would have done without her and I look forward to the opportunity to work with her again.

—Shannon Boggess, former Senior Project Manager, HMH

Karen’s work is amazing. I keep coming back to her because she has a fresh, inviting style that is perfect for our organization, and she always does a great job of completing projects on time and within budget.

—Sarah Goldstein, Branch Marketing Specialist, Charlotte Mecklenburg Library

Karen is easy to work with and able to take a vague idea with little direction and create professional-looking pieces that work for the audience intended. I worked with Karen over the span of several months until I was able to hire a full-time graphic artist and I was consistently impressed with the quality of the work she produced and her ability to complete effective pieces quickly with minimal direction. Karen is a top-notch graphic artist.

—Amy Wright, Marketing Communications Director, Wastequip