From Concept to Design —
Creative Implementation Done Right!
Step 3 of our 3-Phased Brand Development Process
We can meet you anywhere along the way.
Whether you need a go-to creative partner for strategic brand development and campaigns or additional support for your existing team to meet deadlines and increase productivity, we’ve got you covered!
We can meet you anywhere along our three-phased brand development process:
- If you need to strengthen your brand positioning and align your messaging, view our Brand Strategy process.
- If you’ve honed your school’s brand story and are ready to bring it to life visually, check out our Brand Identity process.
- If you already have a comprehensive brand strategy paired with a strong visual identity and need additional bandwidth to get more work done more quickly, we can help!
Need additional bandwidth to get more work done?
Start-to-Finish Creative
As your go-to creative partner, we bring it—soup to nuts with a full suite of start-to-finish creative services including copywriting, branding and graphic design. At km design, we serve as go-to designer or full-service marketing department for educational institutions and nonprofits. Whether it’s a new brand launch or comprehensive campaign or one-off pieces that align with your brand guidelines and strategic initiatives, we’ve got you covered.
With 30-years of branding and design expertise, our focus is to execute on your marketing and advancement initiatives as well as streamline workflow and accelerate timelines in reaching campaign goals. We’re driven to go the extra mile to help you, your team, and ultimately, your organization flourish. We offer start-to-finish creative development on projects including:
- Annual / Impact Reports
- Art Direction
- Banners (print and digital)
- Brand Guidelines
- Branding
- Brochures
- Collateral
- Creative Concepting
- Copywriting
- Digital Downloads
- Digital Graphics
- Direct Mail Campaigns
- Email Marketing
- Environmental Graphics
- Event Collateral
- Fundraising Appeals
- Graphic Design
- Illustration
- Icon Design
- Infographics
- Logo Design (new logo or a refresh)
- Magazines
- Newsletters
- Online Marketing
- Photography Consulting
- Photoshoot Art Direction
- Powerpoint Presentations
- Print Design & Management
- Project Management
- Publication Design
- Signage
- Social Media Campaigns
- Stationery & Corporate Identity
- WordPress Websites
- View books
Full-Service Creative Implementation
Our veteran creative team of copywriter Jim Stadler and designer Karen McElmoyle collaborate to develop strategic enrollment, alumni engagement and advancement projects including:
- View books, Admission & Enrollment Collateral
- Student Recruitment Campaigns
- Fundraising, Annual & Capital Appeal Campaigns
- Foundation Impact/Annual Reports
- Alumni Communications – School or Alumni Magazines
- Ad/Direct Mail Campaigns
- Digital Campaigns – Social media, Banner Ads
- Website Development/Interactive
Boost Your Creative Bandwidth to Meet Pressing Deadlines
Maybe right now, you have some big deadlines bearing down on you and your team and you need creative help to cross the finish line. We understand, and we get it! Let us step in and help with the heavy lifting, working as a remote or onsite member of your creative team.
Our focus is to execute on your marketing and advancement initiatives as well as streamline workflow and accelerate timelines in reaching campaign goals.
I worked with Karen on our latest issue of the Carolina Day Magazine, and she was a dream. Not only were her designs beautiful and original, but she worked quickly and efficiently on a very short timeline. We knew we needed someone who would do quick, meticulous, and thoughtful work, and Karen delivered in all areas. She took on communications with our printer for us, which was such a huge load off of our minds. Her eye-catching work reflected the personality of our copy so well, and we've gotten nothing but praise for the final product. I cannot recommend working with Karen enough.
Empowering Adult Learners
Belmont Abbey College came to km design to help promote their Loughridge Center for Continuing & Professional Studies—an entire department specializing in educational programs for working adults.
The creative campaign, which included both copywriting and design targeting adult students (23 years of age and older), features an adult degree overview brochure, a series of postcards and a corporate brochure to introduce the College and program to regional corporations looking for a higher education partner. The copy focuses on sharing general information to prospective students while also empowering them that their dreams of completing a bachelor’s degree are within reach.
More about Belmont Abbey College Adult Degree Marketing Campaign »
Karen is an excellent designer, very professional, very skilled at translating ideas into stimulating and engaging visuals. She has gone above and beyond for us coordinating our projects from start to finish, bringing in quality writing to help us bridge gaps. She also will jump in at a moment’s notice if she can to get us out of a bind.
