Fake lashes for the WIN!! 🤩🙌🏻
Learning to trust the professional and their process. Until recently, I was in desperate need of a new headshot—mine was over 10 years old! 😱 But I wasn’t going to book just anyone; it had to be the right fit….
Category Archives: Branding
🔥 Ignite Your Brand 1-2-3 (Our New Website is Here!)
It’s with great pride and excitement that I announce the launch of km design’s updated website. I spent the better part of last year working with brand communication strategist Lisa Mullis to hone our messaging to speak directly to the education-based…
Don’t gamble with your brand! The make-or-break impact of photography
As they say here in the South, “Happy Fall, Y’all!” I’m always amazed at the renewed delight I feel come early October when autumn leaves begin to color our world in shades of red and rust. There’s a crispness in…
Owning Your Inner Power 🤩
Happy New Year ~ Hope your 2023 is off to a smashing start! 🎉 I typically approach the new year with a sense of optimism mixed with a generous dose of self-reflection. This year’s been no exception. In early January, along…
Getting your brand story “just right”
How long’s it been since you’ve taken a hard look at your brand story? If you’re looking to inject new energy, enthusiasm and authenticity into your organization’s marketing efforts, your brand story is the only place to start. That was the case…
The gift of midwifing turtles – And brands
Last Monday was a pretty extraordinary day… honestly, I’m still basking in the afterglow! A bit of backstory… one random evening in mid June, something caught my eye in the backyard. A turtle? I’d never seen one out there before. What the…
Got strategy?
During km design’s thirteen years of business and throughout my 25+ year career, I’m constantly reminded of the importance strategy plays in successful branding and marketing. Simply put, strategy is identifying your organization’s goals and how to achieve them. It’s…
The branding project I can’t wait to tell you about
2018 was an awesome year filled with many memorable projects—but none more so than the rebranding of Central Piedmont Community College. Located here in Charlotte, Central Piedmont is the second largest of North Carolina’s 58 community colleges. It’s my ideal…
What’s your type?
Type-face that is… Do you have any favorites? As a graphic designer, I spend lots of time selecting and searching for new and interesting typefaces. Choosing the right type is crucial for effective brand marketing because it not only reflects…
Could your publications use a facelift?
It’s been a while since I’ve been in touch. Belated Happy New Year! Hope you’re as excited about what lies ahead in 2018 as I am! The second half of 2017 was super busy for me. I had the opportunity…
